Milo - Recharged All Day, Everyday

Project Overview - Ogilvy had approached us with Nestlé' latest snack sized Milo carton. Milo commercials had a history of action paced commercials surrounding the everyday life of kids at school. It was our job to revitalise a storyline that worked whilst incorporating our own unique touch. Production Treatment - This look and feel involved the camera moving with our characters, to achieve an immersive experience, capturing each emotion and energy of our characters. Fatigue and exhaustion was depicted through subdued lighting and slower camera movements, to show the contrast of before and after Milo.